Swedish Julbord 2024

27 Nov

The Swedish Business Council proudly welcomed 230 guests to the Bluewaters Forum by Banyan Tree, Dubai, on the 22nd November, for an enchanting Swedish Christmas celebration. In honor of the 30th anniversary, the guests were taken on a magical journey to the snowy North—complete with a sparkling entrance that set the tone for an unforgettable evening.

The opening of the celebration was by an incredible performance by dancers from Art of Entertainment, set to Jon-Henrik Fjällgren’s powerful jojk ‘Mountain Dance’ (a suggestion - click on the link to enjoy the music while reading). The magic continued as the three SBC Snow Queens - Jasmin, Johanna, and Lisa - entered the stage, embodying the winter wonderland theme.

The Snow Queens were delighted to invite the surprised Silver Bell sponsors, Carl Gorton from My Dental Clinic and Ronald Lichtenecker from GAC Dubai, up on stage as the Snow Kings of the night, crowning them in a festive ceremony. Their presence added a royal touch to the evening, celebrating their valued support and contributions.

Adding to the festive spirit, the Golden Star sponsor, Monili, spread extra holiday cheer by gifting guests who had been especially good this year with a beautiful sparkling bracelet—one at each table. This generous gesture brought an extra sparkle to the night, making the celebration even more memorable.

Cecilia Carlswärd, Chairman of the Swedish Business Council, shared her heartfelt Christmas memories and reflected on SBC’s remarkable achievements as the anniversary year draws to a close.

Honoured by the presence of H.E. Mr. Fredrik Florén, Ambassador of Sweden to the UAE, who delivered an insightful speech about the Embassy’s important work in the country and further global reflections.

Guests enjoyed a delectable four-course Swedish-inspired Christmas feast, featuring traditional favourites such as herring, gravlax, melt-in-your-mouth beef brisket, and classic desserts like Ris à la Malta, sticky saffron cake, and a gingerbread panna cotta.

The evening’s entertainment celebrated SBC’s 30-year journey, by kicking off with a nostalgic 90s throwback - the decade when SBC was founded. Amazing artists, including Sean Lipsey, Emily Peacock, Lisette Vega, and Matt West on saxophone, captivated the audience with performances that kept the spirit alive. The dancing didn’t stop there - DJ Akmaral took the stage, ensuring the celebration continued into the early morning, supported by the great sound and stage set up company Green Room.

A heartfelt thank you to everyone who joined this year’s Julbord. Your presence made the night truly special. An extended gratitude goes to the generous sponsors for making this unforgettable evening possible.

We look forward to celebrating with you again next year!

GOD JUL!

The SBC team

Johanna, Christina, Jasmin & Lisa

Photographer: SBCs Member DBN Prodctions

If you´re missing any pictures, please contact SBC sbc@sbcuae.se

The Snow Queens Lisa Rignér-Näckter, Jasmin Dirawi and Johanna Widholm with the Snow Kings Carl Gorton, Ronald Lichtenecker taking you through a magical journey.